Data Controller
The primary data controller responsible for the collection, handling, and storage of personal information through this website is Waymarker Media LLC. If you have questions concerning this policy or wish to exercise statutory data protection rights, you may reach our designated privacy coordinator through the contact details posted on our website.
Legal framework
User data operations comply with the data-protection law of your country and applicable statutory regulations across your country. Local statutory provisions supersede any statement in this policy.
Data Collected
We collect information voluntarily submitted through our contact and editorial feedback forms, including your name, email address, and correspondence notes. When you browse our pages, our servers automatically record standard network logs such as your truncated Internet Protocol address, browser type, operating system, and timestamp data. We also collect non-identifying aggregate metrics through analytics cookies if you grant explicit consent via our banner.
Purposes and Legal Basis
We process submitted personal details based on our legitimate interest in responding to editorial queries, correcting field reports, and maintaining website security. Reader analytics are processed based exclusively on your voluntary consent to assess the utility of our regional trail guides and improve content structure. We never sell, rent, or trade your personal information to third-party direct marketing agencies.
Storage Period
Personal correspondence received through our contact forms is retained only as long as necessary to address the query, investigate trail adjustments, or satisfy standard corporate compliance records, after which it is deleted. Server log files containing technical data are purged automatically on a rolling 30-day schedule. Analytics data sets are anonymized and retained according to standardized industry retention intervals.
Third-Party Services
We engage established infrastructure vendors for cloud web hosting, content caching, and site traffic analysis. These service providers access server logs and technical telemetry solely to fulfill operational tasks on our behalf under strict confidentiality and data protection agreements. We do not permit our service partners to use collected technical records for their own commercial profiling.
Your Rights
Depending on your geographic location, applicable privacy regulations provide you with enforceable rights regarding your personal information. You have the right to request confirmation of the data we hold about you, request corrections to inaccurate entries, demand deletion of your records, or withdraw prior consent for non-essential analytics tracking. You may direct these requests to our privacy officer, and we will fulfill them within statutory time limits.
Questions about this policy
Reach [email protected] or phone +1 (01382) 335-4522 during Mon-Sat 09:30-18:00. We respond to all inquiries within one business day.
- Merchant
- Waymarker Media LLC
- Registered address
- 18 Dock Street, Dundee DD1 4BT, United Kingdom
- [email protected]
- Phone
- +1 (01382) 335-4522
- Working hours
- Mon-Sat 09:30-18:00
- Registration
- EIN: 11-2865359